Behind the scenes

The mastermind behind the Run this place product brand and its workplace features is Union Investment Real Estate Digital GmbH. We are a technology spin-off of Union Investment, one of Europe’s leading asset management companies, and bring together the best of several worlds: a profound understanding of commercial real estate and of the needs of its users with outstanding technological expertise. This enables us to develop smart digital solutions for attractive working environments and sustainable real estate.

At a
glance

Founded in 2020

 

Located in Hamburg

 

Managed by Dr Lars Scheidecker and Frederik Niess

 

Guided to success by an interdisciplinary team

 

Inspired by app users

 

Supported by smart technologies and open systems

Our
motivation

The demands made of workplaces and real estate are changing, which naturally means that our work is becoming more flexible and individual. We at Union Investment Real Estate Digital have made it our mission not only to go along with these changes but also to actively shape them. We breathe life into terms such as “remote”, “hybrid” or “mobile work” while focusing on the needs of office workers. We use state-of-the-art technology to create digital services that break down and simplify classic work routines.

Our
mission

We focus on users and turn office buildings into places where they are glad to get together and advance the company’s interests.

 

We facilitate communication between properties and their environments – from their users to the districts in which they are located.

 

We create elementary building blocks with numerous interfaces for digital building twins, thus facilitating the integration of real estate into smart city environments.

 

We make data usable; what’s more, we verticalise and open up the entire value chain for real estate owners and asset managers.

 

We create worlds for digital tenant management.

At a
glance

Founded in 2020

 

Located in Hamburg

 

Managed by Dr Lars Scheidecker and Frederik Niess

 

Guided to success by an interdisciplinary team

 

Inspired by app users

 

Supported by smart technologies and open systems

Our
motivation

The demands made of workplaces and real estate are changing, which naturally means that our work is becoming more flexible and individual. We at Union Investment Real Estate Digital have made it our mission not only to go along with these changes but also to actively shape them. We breathe life into terms such as “remote”, “hybrid” or “mobile work” while focusing on the needs of office workers. We use state-of-the-art technology to create digital services that break down and simplify classic work routines.

Our
mission

We focus on users and turn office buildings into places where they are glad to get together and advance the company’s interests.

 

We facilitate communication between properties and their environments – from their users to the districts in which they are located.

 

We create elementary building blocks with numerous interfaces for digital building twins, thus facilitating the integration of real estate into smart city environments.

 

We make data usable; what’s more, we verticalise and open up the entire value chain for real estate owners and asset managers.

 

We create worlds for digital tenant management.

 

Management

 

Management

 

Dr. Lars Scheidecker

CEO, Run this place

"Buildings must bow to the inevitable and increase their interaction with their environment, which includes both users and the surrounding district. Run this place is driving this development, while our user focus and technology are creating added value and synergy effects."

 Lars on LinkedIn
dr-lars-scheidecker
 
 

Frederik Nieß

CTO, Run this place

"We aim to become the leading ecosystem on the European market. The path we are taking is neither predefined nor rigid. That’s why we stay adaptable, take detours if they bring us closer to our goal, and are always flexible and willing to try out new things."

 Frederik on LinkedIn
frederik-nieß
 
 

Our team

 

Dr. Lars Scheidecker

CEO, Run this place

"Buildings must bow to the inevitable and increase their interaction with their environment, which includes both users and the surrounding district. Run this place is driving this development, while our user focus and technology are creating added value and synergy effects."

 Lars on LinkedIn
dr-lars-scheidecker
 

Frederik Nieß

CTO, Run this place

"We aim to become the leading ecosystem on the European market. The path we are taking is neither predefined nor rigid. That’s why we stay adaptable, take detours if they bring us closer to our goal, and are always flexible and willing to try out new things."

 Frederik on LinkedIn
frederik-nieß

team-image-1

 

team-image-2 team-image-3
team-image-2 team-image-3

Our team is just as versatile as our product. From development, product strategy, UX design and roll-out management to marketing and sales, we bring together all the competences needed to develop a digital ecosystem for commercial real estate. And since its main linchpin is the people who use it, the development of this ecosystem goes hand in hand with togetherness, appreciation and a healthy dose of humour.

 

Our team

Our team is just as versatile as our product. From development, product strategy, UX design and roll-out management to marketing and sales, we bring together all the competences needed to develop a digital ecosystem for commercial real estate. And since its main linchpin is the people who use it, the development of this ecosystem goes hand in hand with togetherness, appreciation and a healthy dose of humour.

collage
 

Strategic alliances and partnerships

01_Bosch_SL-de_4C_S

Real estate is more than concrete, steel and glass – it shapes our environment and affects our lives in a multitude of ways. We are working with our partner Bosch to create a new kind of connection between buildings and their users. When it comes to sustainability, security and building automation, we have made it our mission to adapt real estate and entire districts to human requirements. In this respect, technology helps us just as much as expertise.

bosch-mood
 

01_Bosch_SL-de_4C_S

Our technology partnership with Wirelane, a forward-looking full service provider in the field of charging infrastructure, makes us a force to be reckoned with when it comes to promoting e-charging in office properties. Thanks to this cooperation within our “e-charging” feature, we can react quickly to requests for charging stations and install them without having to wait a long time for materials.

Wirelane
 
 

Strategic alliances and partnerships

 

01_Bosch_SL-de_4C_S

Real estate is more than concrete, steel and glass – it shapes our environment and affects our lives in a multitude of ways. We are working with our partner Bosch to create a new kind of connection between buildings and their users. When it comes to sustainability, security and building automation, we have made it our mission to adapt real estate and entire districts to human requirements. In this respect, technology helps us just as much as expertise.

bosch-mood
 

01_Bosch_SL-de_4C_S

Our technology partnership with Wirelane, a forward-looking full service provider in the field of charging infrastructure, makes us a force to be reckoned with when it comes to promoting e-charging in office properties. Thanks to this cooperation within our “e-charging” feature, we can react quickly to requests for charging stations and install them without having to wait a long time for materials.

Wirelane